About Communicate For Health Justice

Our History
After visiting one health communication blog after another, Chelsea Dade grew weary of the repetition of viewpoints that traditional healthcare communications content presented. Cost, quality, and safety should be the core fundamentals of healthcare, but there are other important factors, like racial inequities, economic instability, stigma, lack of trust, and bias, that impact these healthcare tenets. These factors are consistently missing from the larger healthcare discussion.
She created Communicate For Health Justice, or CFHJ for short, in December 2018 with the hope of helping any committed organization to communicate with health equity in mind, as it's the just thing to do.
The Problem
Imagine being a young person passionate about improving your community’s health — but the only tools you’re handed lack a forward-thinking approach, cultural awareness, and a commitment to equity. According to a 2024 article by the Digital Project Manager, 35% of project managers say Gen Z struggles with core soft skills like communication. That’s the gap we see today: youth in underrepresented communities are connected online, but they’re not being equipped with the strategic communication skills they need to influence health and policy offline. This gap in communication limits youth of color’s ability to advocate for health justice and keeps decision-making in the hands of a few, not the many.
Mission
We have one objective in mind, making sure future generations that have something to say about health justice, have the power and skills to act when it comes to reshaping health and healthcare. It’s not what you communicate, it’s what you don’t—that determines whether all youth, especially youth of color, can truly grow up healthy and heard.
Vision
At CFHJ, our vision is simple: equip young people with the tools to not only imagine a healthier future, but to build it with equitable, intentional communication.